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Made for movement, made for relaxing, made in Canada from plant-based fibres.

Movement Wear

We make sustainable basics ethically in Canada for people fed-up with unfairly made fast fashion so that they can enjoy a conscious wardrobe built on timeless basics.

NEW ARRIVALS
PANTS
PLUS SIZE
SWEATSHIRTS
T-SHIRTS AND TOPS
MASCULINE
NEW ARRIVALS
PANTS
PLUS SIZE
SWEATSHIRTS
T-SHIRTS AND TOPS
MASCULINE
Ethically Made

Like you, we were frustrated with disposable clothes made by mistreated people in unfair working conditions. We are fully designed and ethically made in Canada from fabric to finished basic.

True to Size

You'll find individual size charts for each item showing exact measurements for each style, no size guessing and hoping for the best required.
In a full size range from XS - 3X.

Quality and Timeless

Nobody wants cheap clothes that don't last, we focus on versatile basics made sustainably that last beyond trends. No added embellishments or big flashy logos, just quality made basics.
fashion for good.

We are a Certified B Corporation™

LEARN MORE
We approach sizing differently.

Let's Talk Sizing and Fit.

LEARN MORE
fashion for good.

We are a Certified B Corporation™

LEARN MORE
We approach sizing differently.

Let's Talk Sizing and Fit.

LEARN MORE

Best Sellers

Our basics are designed to be the base to all your outfits, and to last way beyond seasonal trends.

  • The Heather Grey Stripe Stripe Box Tee on model | Franc
    The Bubble Pink Box Tee on model | Franc

    The Box Tee

    $57.00

    It's named after a box, but it won't make you look like one. Instead, this essential tee has this way of hanging just right while being loose (but ...

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  • The Copper Slim Jogger Pant on model size closeup | FRANC
    The Copper Slim Jogger Pant on model size medium | FRANC

    The Slim Jogger Pant

    $99.00

    It's a sweatpant with extra sass (class). Made in a super soft and sustainable light fleece, with slim legs, deep pockets, and a strategically plac...

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  • The White Classic Crewneck Tee on model | FRANC
    The Medium Heather Grey Classic Crewneck Tee on model | FRANC

    The Classic Crewneck Tee

    $57.00

    Classics are classic for a reason. This fit has been coined the "boy/girlfriend fit" by others, but who needs a partner to get the best darn tee?! ...

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  • Basic High Rise Legging in Sky model wearing 2X | FRAN
    Basic High Rise Legging in Black model wearing XS | FRAN

    The Basic High-Rise Legging

    $95.00

    They are high-rise and not made from polyester—plant-based leggings for comfort, breathability, and sustainability.⁠ Comfy, super soft and oh so br...

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  • The Black Raglan Scoopneck on model | FRANC
    The Sky Raglan Scoopneck on model | FRANC

    The Raglan Scoopneck Tee

    $57.00

    We carefully crafted these raglan sleeves to have a flattering fit (the trick is in the shoulder seam). The hem has a pretty deep scoop, which make...

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  • The Cropped Cardi Mustard on model | FRANC
    The Cropped Cardi Heather Grey on model | FRANC

    The Cropped Cardi

    $97.00

    An easy throw-on layer designed in an effortless cropped length, The Cropped Cardi is made perfect with hidden inseam pockets, and recycled cotton ...

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  • The Crewneck Sweatshirt Dusty Rose on model | FRANC
    The Crewneck Sweatshirt model wearing Natural Stripe | FRANC

    The Crewneck Sweatshirt

    $75.00
    $70.00

    That every-single-day sweatshirt, we are mad at the days when this one's in the wash. The classic crew neck, long sleeves, and ribbed hem make for ...

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  • The Pocket Crewneck Tee in Black Stripe on model | FRANC
    The Pocket Crewneck Tee in Golden on model | FRANC

    The Pocket Crewneck Tee

    $57.00

    Classics are classic for a reason. Others have coined this fit the "boy/girlfriend fit," but who needs a partner to get the best darn tee?! Casual ...

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