Premium quality that feels as soft as a cloud, and does not compromise on values.

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Winter Ready Essentials

Winter Ready Essentials

Designed together with our community; limited colours in our bestselling styles.

Honestly Good Wardrobe Essentials.

Honestly Good Wardrobe Essentials.

designed for style and comfort.
★★★★★ 2,500+ 5 STAR REVIEWS

Versatile essentials that blend timeless style and exceptional comfort, using sustainable materials so you can feel great and look even better.
The Long Sleeve Box Tee in Admiral | FRANC Sustainable Clothing
The Long Sleeve Box Tee in Admiral | FRANC Sustainable Clothing

Effortless Essentials

Quality made basics, designed to be the base of all your entire wardrobe.

The Rib Henley Shirt in White | FRANC Sustainable Clothing
The Rib Henley Shirt in White | FRANC Sustainable Clothing

9-to-9 Ready

Elevated styles for work, nights, and relaxation; look polished without sacrificing comfort.

Sustainably On-Demand

Shop on-demand or in-production and be rewarded for shopping sustainably.

Certified Sustainable

Franc-ly speaking, we back what we say; our goods are certified sustainable and ethical and have achieved the B Corporation Certification™ badge of honour.

Not Just Easy On the Eyes, But Also On the Environment

We create sustainable clothes you'll love, without sacrificing style. Join us on our mission to make the world a better, more conscious (and still fashion-forward) place.

Made in Canada, from start to finish

Sizes XXS - 4X

Sustainable Fabrics

Classic, elevated and easy to style

Clothes that look and feel good

Value driven, style focused

Low Maintenance, High Style

not just stylish but easy to wear, care for, and integrate into your busy life.

Sustainable without Sacrifice

durable and eco-friendly that doesn't sacrifice style or comfort.

Go-To for Everyday

Pieces that feel good, are easy to wear, and can be worn on repeat.

Elevated Essentials Designed for Effortless, Style